{"id":259,"date":"2025-05-11T13:25:52","date_gmt":"2025-05-11T10:25:52","guid":{"rendered":"https:\/\/wildx.ru\/blog\/?p=259"},"modified":"2025-05-11T21:47:00","modified_gmt":"2025-05-11T18:47:00","slug":"trendy-internet-marketinga-v-2026-godu","status":"publish","type":"post","link":"https:\/\/wildx.ru\/blog\/trendy-internet-marketinga-v-2026-godu\/","title":{"rendered":"\u0422\u0440\u0435\u043d\u0434\u044b \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0432 2026 \u0433\u043e\u0434\u0443"},"content":{"rendered":"\n<p>\u0412 2026 \u0433\u043e\u0434\u0443 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0438\u0442 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0432 \u043e\u0442\u0432\u0435\u0442 \u043d\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043d\u043e\u0432\u0448\u0435\u0441\u0442\u0432\u0430, \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0432 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0438 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u0438 \u043d\u043e\u0432\u044b\u0435 \u0440\u0435\u0433\u0443\u043b\u044f\u0446\u0438\u0438. \u0412\u043e\u0442 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0442\u0440\u0435\u043d\u0434\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u0443\u0434\u0443\u0442 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0442\u044c \u043b\u0430\u043d\u0434\u0448\u0430\u0444\u0442 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430:<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udcc8 1. <strong>\u0418\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442 \u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u044f<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0413\u0435\u043d\u0435\u0440\u0430\u0442\u0438\u0432\u043d\u044b\u0439 \u0418\u0418<\/strong>: \u041c\u0430\u0441\u0441\u043e\u0432\u043e\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u0418\u0418 \u0434\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430 (\u0442\u0435\u043a\u0441\u0442\u0430, \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u0439, \u0432\u0438\u0434\u0435\u043e).<\/li>\n\n\n\n<li><strong>\u041f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438<\/strong>: \u0418\u0418 \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u0443\u0435\u0442 \u043a\u043e\u043d\u0442\u0435\u043d\u0442, \u043e\u0444\u0444\u0435\u0440\u044b \u0438 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u043d\u0430 \u043b\u0435\u0442\u0443, \u043f\u043e\u0434\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u044f\u0441\u044c \u043f\u043e\u0434 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f.<\/li>\n\n\n\n<li><strong>\u0427\u0430\u0442-\u0431\u043e\u0442\u044b \u0438 \u0433\u043e\u043b\u043e\u0441\u043e\u0432\u044b\u0435 \u0430\u0441\u0441\u0438\u0441\u0442\u0435\u043d\u0442\u044b<\/strong>: \u041f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u0442 \u0437\u0430\u043c\u0435\u043d\u044f\u0442\u044c \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u0443\u044e \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u0443\u044e \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0443.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83e\udde0 2. <strong>\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433, \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0439 \u043d\u0430 first-party data<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u043e\u0441\u043b\u0435 \u043e\u0442\u043a\u0430\u0437\u0430 \u043e\u0442 <strong>cookie-\u0444\u0430\u0439\u043b\u043e\u0432 \u0442\u0440\u0435\u0442\u044c\u0438\u0445 \u0441\u0442\u043e\u0440\u043e\u043d<\/strong>, \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0431\u0443\u0434\u0443\u0442 \u0444\u043e\u043a\u0443\u0441\u0438\u0440\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u0441\u0431\u043e\u0440\u0435 \u0434\u0430\u043d\u043d\u044b\u0445 \u043d\u0430\u043f\u0440\u044f\u043c\u0443\u044e \u043e\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 (\u0447\u0435\u0440\u0435\u0437 \u0444\u043e\u0440\u043c\u044b, CRM, \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f).<\/li>\n\n\n\n<li><strong>\u041f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0441\u0442\u044c \u0438 \u044d\u0442\u0438\u043a\u0430<\/strong> \u0432 \u043e\u0431\u0440\u0430\u0431\u043e\u0442\u043a\u0435 \u0434\u0430\u043d\u043d\u044b\u0445 \u0441\u0442\u0430\u043d\u043e\u0432\u044f\u0442\u0441\u044f \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u044b\u043c \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u043e\u043c.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udcf1 3. <strong>\u041a\u043e\u0440\u043e\u0442\u043a\u0438\u0439 \u0432\u0438\u0434\u0435\u043e-\u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0438 \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u044c\u043d\u044b\u0435 \u0444\u043e\u0440\u043c\u0430\u0442\u044b<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>TikTok, YouTube Shorts, Reels \u2013 \u043e\u0441\u043d\u043e\u0432\u0430 \u043a\u043e\u043d\u0442\u0435\u043d\u0442-\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0439.<\/li>\n\n\n\n<li>\u0411\u0440\u0435\u043d\u0434\u044b \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 <strong>\u0438\u043d\u0444\u043e\u0442\u0435\u0439\u043d\u043c\u0435\u043d\u0442<\/strong> (\u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0442\u0438\u0432\u043d\u043e + \u0440\u0430\u0437\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u043e), \u0447\u0442\u043e\u0431\u044b \u0443\u0434\u0435\u0440\u0436\u0430\u0442\u044c \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83e\uddd1\u200d\ud83e\udd1d\u200d\ud83e\uddd1 4. <strong>\u041d\u0430\u043doin\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u044b \u0438 UGC<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041c\u0430\u043b\u044b\u0435 \u0431\u043b\u043e\u0433\u0435\u0440\u044b (1\u201310 \u0442\u044b\u0441. \u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u043e\u0432) \u0434\u0430\u044e\u0442 \u0432\u044b\u0448\u0435 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044e \u0438 \u0434\u043e\u0432\u0435\u0440\u0438\u0435.<\/li>\n\n\n\n<li><strong>\u041a\u043e\u043d\u0442\u0435\u043d\u0442, \u0441\u043e\u0437\u0434\u0430\u043d\u043d\u044b\u0439 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c\u0438 (UGC)<\/strong>, \u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0441\u044f \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u043e\u043c \u0432\u043e\u0440\u043e\u043d\u043a\u0438 \u043f\u0440\u043e\u0434\u0430\u0436.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83c\udf10 5. <strong>Omni-channel + Phygital<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0421\u043b\u0438\u044f\u043d\u0438\u0435 \u043e\u0444\u0444\u043b\u0430\u0439\u043d \u0438 \u043e\u043d\u043b\u0430\u0439\u043d: \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u0432\u0438\u0442\u0440\u0438\u043d\u044b, AR \u0432 \u0440\u043e\u0437\u043d\u0438\u0446\u0435, QR-\u043a\u043e\u0434\u044b \u0441 \u043c\u0433\u043d\u043e\u0432\u0435\u043d\u043d\u043e\u0439 \u043f\u043e\u043a\u0443\u043f\u043a\u043e\u0439.<\/li>\n\n\n\n<li>\u0411\u0440\u0435\u043d\u0434\u044b \u0441\u043e\u0437\u0434\u0430\u044e\u0442 <strong>\u0435\u0434\u0438\u043d\u044b\u0439 \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u0438\u0439 \u043e\u043f\u044b\u0442<\/strong> \u043d\u0435\u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e \u043e\u0442 \u043a\u0430\u043d\u0430\u043b\u0430.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83c\udfaf 6. <strong>\u041c\u0438\u043a\u0440\u043e\u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u044f \u0438 \u0433\u0438\u043f\u0435\u0440\u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0418\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u0418\u0418 \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0442\u043e\u0447\u043d\u043e \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0441 \u0443\u0447\u0435\u0442\u043e\u043c \u0438\u0445 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f, \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0430, \u044d\u043c\u043e\u0446\u0438\u0439.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83e\udded 7. <strong>\u041f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u0439 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 2026 \u043d\u043e\u0432\u043e\u0433\u043e \u043f\u043e\u043a\u043e\u043b\u0435\u043d\u0438\u044f<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0410\u0434\u0430\u043f\u0442\u0430\u0446\u0438\u044f SEO \u043f\u043e\u0434 <strong>\u043f\u043e\u0438\u0441\u043a \u0447\u0435\u0440\u0435\u0437 \u0418\u0418-\u043f\u043e\u043c\u043e\u0449\u043d\u0438\u043a\u043e\u0432 \u0438 \u0433\u043e\u043b\u043e\u0441\u043e\u0432\u043e\u0439 \u043f\u043e\u0438\u0441\u043a<\/strong>.<\/li>\n\n\n\n<li>\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430 \u043c\u0435\u043d\u044f\u044e\u0442\u0441\u044f: \u0430\u043a\u0446\u0435\u043d\u0442 \u043d\u0430 \u043e\u0442\u0432\u0435\u0442\u044b, \u0438\u043d\u0441\u0430\u0439\u0442\u044b \u0438 \u0432\u0438\u0437\u0443\u0430\u043b\u044c\u043d\u044b\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83e\ude99 8. <strong>\u041d\u043e\u0432\u044b\u0435 \u0444\u043e\u0440\u043c\u044b \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0438 <a href=\"https:\/\/habr.com\/ru\/articles\/653533\/\">Web3<\/a><\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u0435\u0442 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0432 \u043c\u0435\u0442\u0430\u0432\u0441\u0435\u043b\u0435\u043d\u043d\u044b\u0445, NFT-\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438.<\/li>\n\n\n\n<li>\u0411\u0440\u0435\u043d\u0434\u044b \u0438\u0449\u0443\u0442 \u0441\u043f\u043e\u0441\u043e\u0431\u044b \u0443\u0447\u0430\u0441\u0442\u0438\u044f \u0432 <strong>\u0434\u0438\u0434\u0436\u0438\u0442\u0430\u043b-\u044d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0435<\/strong> (\u0432 \u0442\u043e\u043c \u0447\u0438\u0441\u043b\u0435 \u0447\u0435\u0440\u0435\u0437 \u043a\u0440\u0438\u043f\u0442\u043e\u043f\u043b\u0430\u0442\u0435\u0436\u0438 \u0438 \u0442\u043e\u043a\u0435\u043d\u0438\u0437\u0430\u0446\u0438\u044e).<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\u267b\ufe0f 9. <strong>\u042d\u0442\u0438\u043a\u0430, \u0443\u0441\u0442\u043e\u0439\u0447\u0438\u0432\u043e\u0441\u0442\u044c \u0438 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438 \u043e\u0431\u0440\u0430\u0449\u0430\u044e\u0442 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u043d\u0430 \u0442\u043e, <strong>\u043a\u0430\u043a \u0431\u0440\u0435\u043d\u0434 \u0432\u043b\u0438\u044f\u0435\u0442 \u043d\u0430 \u043e\u0431\u0449\u0435\u0441\u0442\u0432\u043e \u0438 \u044d\u043a\u043e\u043b\u043e\u0433\u0438\u044e<\/strong>.<\/li>\n\n\n\n<li>\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0441\u044f \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0439 \u0447\u0430\u0441\u0442\u044c\u044e <strong>\u043c\u0438\u0441\u0441\u0438\u0438 \u0438 \u043f\u043e\u0437\u0438\u0446\u0438\u043e\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f<\/strong> \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udd0d 10. <strong>Zero-click \u043a\u043e\u043d\u0442\u0435\u043d\u0442<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041b\u044e\u0434\u0438 \u0432\u0441\u0435 \u0447\u0430\u0449\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u043b\u044f\u044e\u0442 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043f\u0440\u044f\u043c\u043e \u0432 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u0445 \u043f\u043e\u0438\u0441\u043a\u0430, \u0441\u043e\u0446\u0441\u0435\u0442\u044f\u0445 \u0438 \u043c\u0435\u0441\u0441\u0435\u043d\u0434\u0436\u0435\u0440\u0430\u0445, \u043d\u0435 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u044f \u043f\u043e \u0441\u0441\u044b\u043b\u043a\u0430\u043c.<\/li>\n\n\n\n<li>\u0411\u0440\u0435\u043d\u0434\u044b \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u0443\u044e\u0442 \u0444\u043e\u0440\u043c\u0430\u0442: <strong>\u043a\u043e\u0440\u043e\u0442\u043a\u043e, \u0435\u043c\u043a\u043e, \u0441\u0440\u0430\u0437\u0443 \u0432 \u043b\u0435\u043d\u0442\u0435<\/strong>.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>\u0425\u043e\u0447\u0435\u0448\u044c, \u044f \u043f\u043e\u043c\u043e\u0433\u0443 \u0430\u0434\u0430\u043f\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u044d\u0442\u0438 \u0442\u0440\u0435\u043d\u0434\u044b \u043f\u043e\u0434 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0443\u044e \u043d\u0438\u0448\u0443 \u0438\u043b\u0438 \u0431\u0438\u0437\u043d\u0435\u0441?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0412 2026 \u0433\u043e\u0434\u0443 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0438\u0442 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0432 \u043e\u0442\u0432\u0435\u0442 \u043d\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043d\u043e\u0432\u0448\u0435\u0441\u0442\u0432\u0430, \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0432 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0438 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u0438 \u043d\u043e\u0432\u044b\u0435 \u0440\u0435\u0433\u0443\u043b\u044f\u0446\u0438\u0438. \u0412\u043e\u0442 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0442\u0440\u0435\u043d\u0434\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u0443\u0434\u0443\u0442 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0442\u044c \u043b\u0430\u043d\u0434\u0448\u0430\u0444\u0442 \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430: \ud83d\udcc8 1. \u0418\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442 \u0438 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u044f \ud83e\udde0 2. \u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433, \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0439 \u043d\u0430 first-party data \ud83d\udcf1 3. \u041a\u043e\u0440\u043e\u0442\u043a\u0438\u0439 \u0432\u0438\u0434\u0435\u043e-\u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0438 \u0432\u0435\u0440\u0442\u0438\u043a\u0430\u043b\u044c\u043d\u044b\u0435 \u0444\u043e\u0440\u043c\u0430\u0442\u044b \ud83e\uddd1\u200d\ud83e\udd1d\u200d\ud83e\uddd1 4. \u041d\u0430\u043doin\u0444\u043b\u044e\u0435\u043d\u0441\u0435\u0440\u044b \u0438 UGC \ud83c\udf10 5. Omni-channel + [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":263,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":2,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-259","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0422\u0440\u0435\u043d\u0434\u044b \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0432 2026 \u0433\u043e\u0434\u0443 &#8212; WILDX<\/title>\n<meta name=\"description\" content=\"WILDX \u0422\u0440\u0435\u043d\u0434\u044b \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0432 2026 \u0433\u043e\u0434\u0443 &#8212;\" \/>\n<meta name=\"robots\" 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